The ultra-feminine Le Coq Sportif Alive Dress is inspired by French elegance. This tennis piece combines a drop waist, a mesh back, and a pleated skirt.
Le coq sportif started in 1882, after the opening of a hosiery store in Romilly-sur-Seine, located in Aube, in the Champagne region of France. The man who opened that store, Emile Camuset, loved sport with a passion and began making sports jerseys in his small workshop.
130 years later, le coq sportif has become one of the world's most prestigious brands, renowned for its clothing, footwear and sporting equipment. The rooster symbol relates to ‘le coq’ which is the French word for rooster and this symbol has become a well-known representative of le coq sportif’s premium sportswear.
An established tennis brand, le coq sportif backed tennis genius Yannick Noah in 1983 when he took the French Open crown at Roland Garros stadium. In 1975, the brand provided an outfit for Arthur Ashe who beat fellow American Jimmy Connors and became the first black tennis player to win Wimbledon.
In 2012, to mark the brand’s 130th anniversary, le coq sportif sponsored The Tour De France and were the official supplier of the leader’s jerseys.
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